Personal Branding

The workshop will help you develop your personal brand, allowing you to express yourself authentically and consistently throughout your career.
The workshop is set up:
- What is a personal brand, and why is it important?
- Things like personal strength, value principles, and problem-solving.
- Positioning is about working out what the target group needs.
- Archetype discovery: What kind of person are you?
You’ll get to try some hands-on exercises to figure out your brand message, archetype profile, and how to communicate what you need based on your needs.
Which transversal skills will the session develop?
- proactivity
- problem solving
- ability to work collaboratively
- creativity
- decision making
- managing emotions
Keywords:
- personal branding
- needs of customer
- employer expectation
- positioning
